Search Engine Optimization - SEO is the process of maximizing the number of visitors to your website by ensuring that your site appears high on the list of search engine result pages returned by a keyword search
Understanding the difference between Search Engine Marketing (SEM) and Search Engine Optimization (SEO) is essential in deciding how to strategize for digital marketing and online presence.
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Web design is the paramount concern of any website development since it the primary mechanism by which a customer experience with your business products, services and company branding may be optimised.
All you have to do is build one website and it works effectively across thousands of different screens and devices.
Responsive design is the most effective way to take advantage of your mobile traffic and increase conversions because the same page is served to all devices and results in better Google search performance.
Harnessing the correct Social Media network for your business will mean better results for your efforts.
Not all Social networks are necessarily right for every business.
Focusing on the social networks where your customers, affiliates and referrals can be found is a good starting point.
The first step as with any business is to ensure that the customer can find you easily.
Getting your website in front of your potential clients is the activity of website marketing.
Your website is ranked by search engines (Google, Yahoo, Bing) according to the relevance it has to a search query.
Search Engine Marketing (SEM) involves using strategies such as Search Engine Optimization (SEO) and Digital Marketing techniques to increase your websites traffic and thus increase it's visibility.
Spend time and money on website Search Engine Optimisation
Make sure that your website is optimized for search engine indexing.
Optimize your website content so your business ranks high for relevant keywords in search engine listings.
Search Engine Optimization or SEO is the process of improving your website's page ranking and visibility whilst increasing the quality and quantity of traffic to your site.
SEO helps search engines like Google, Yahoo or Bing identify your website as credible and relevant to their users search queries.
Page ranking is the position your website appears in when a product or service such as yours is searched for in search engines.
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