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What is SEO? – this is no longer a frequently asked question. One should rather be asking “why is SEO important for my business?”.
The term SEO has, in fact, become a familiar and widely used acronym used in both formal and casual conversations which seldom requires an explanation. More importantly, it has also become easily the single most important key to the success of any business.
SEO is the activity of improving organic search engine rankings, and thereby maximising the quantity and quality of your website traffic, by creating relevant and authoritative page content pertinent to your business, products and services.
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