Brent Wilson's Articles

What Makes a Great Logo Design?

Creating a memorable logo is a crucial step in building a brand's identity. A great logo is more than just an attractive graphic; it encapsulates a brand's essence and communicates its values at a glance.

What Does A Digital Marketing Agency Do?

Digital marketing agencies play a significant role in helping companies and brands establish and maintain a strong online presence. 

Achieving Lower Cost-Per-Click for Meta Adverts

Understanding the mechanics behind Cost-Per-Click (CPC) is crucial for maximizing your advertising budget efficiency. Nobody likes to waste money on poor ads that have a high CPC.

Google My Business Is Dead - Long Live Google Business Profile

Your free Google website will soon disappear

Small businesses which made use of the Google My Business (GMB App) to create a simple website should know that Google is doing away with this feature.

Website Design for SEO - Tangible Benefits for Business

ITM concentrates on Search Engine Optimization during the entire website design process. Focusing on the following elements during website development can significantly enhance a website's SEO performance, leading to better rankings, more traffic, and increased visibility in search engines directly from launch.

South African Web Development Costs compared to US, UK, Canada and Australia

When considering web development costs across different countries, it's important to understand how regional economic factors, the cost of living, and the availability of skilled professionals influence pricing. 

Single Page Website Design - Advantages and Disadvantages

One page web designs have numerous advantages, and some distinct disadvantages. They will perform well at some tasks, but you need to be aware of their shortcomings and how to overcome these.

SEO Content Audit: A Strategy for Successful Content Marketing

The primary purpose of a content audit is to gain a clear understanding of the existing content landscape and its performance, enabling informed decisions for content strategy and optimization.

Professional Logo Design Prices - Quality and Affordability

Are you a business owner in South Africa in need of a professional logo but concerned about the costs? Finding the perfect balance between quality and affordability when it comes to logo design prices can be a challenge. But fear not – we've got you covered!

Advantages of Custom Web Development Over Module Plugins

Custom web development and the use of plugins are two distinct approaches to building and managing websites. While plugins offer a quick way to add features, custom web development brings a set of unique advantages.

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